Program Background

The UTD Graduate Certificate Marketing Program provides business professionals the opportunity to greatly enhance personal, career and professional development. The program is especially designed for executives, managers and entrepreneurs returning to the job market, changing careers or upgrading skills at their current position.

The Graduate Certificate Marketing Program provides professionals with the tools to remain marketable in a dynamic and evolving business world.

The Program is also valuable to training departments and human resources departments of firms considering a corporate reorganization or realignment of departments.

The entire course is directed towards developing new marketing skills, staying in touch with the latest marketing trends and techniques, while networking weekly with other area professionals.

The program participants will be challenged by classic marketing case discussions, hear lectures of the highest quality by the highly acclaimed UTD marketing faculty and participate in a unique "hands-on" interactive marketing simulation.

Beyond academic learning, the program also provides a forum for the distinguished faculty of UTD's School of Management and leaders of industry to interact with dynamic members of the local business community in an environment that encourages productive exchange of ideas, contacts and resources. The networking opportunities are significant.